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Read GROCERY STORIES.com, an amusing collection of news and views about the world of grocery, plus entertaining videos, the world's most challenging Grocery Trivia Quiz, and more. CLICK HERE to visit the site, read these stories and subscribe.
eCommerce CDTs Show
Brands Are More Important
To Online Grocery Shoppers
By Paul Weitzel

2022 was the magic year when online grocery sales were forecasted to reach 10 percent of brick-and-mortar store sales. Well, in some of the most established brick-and-click operations, the 10 percent milestone has already been achieved...
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STI WEBINAR
MARKET WATCH
Next Generation Loyalty in Food Retailing

An overview of the state of the loyalty landscape in the food industry by Graeme McVie, Chief Business Development Officer at Precima, with an emphasis on:

  • The shopper's and retailer's perspective on loyalty in the food industry
  • A model that you can adopt to pursue next-generation loyalty
  • Steps you can take today to achieve next-generation loyalty.

Click on the screen below to view this presentation from our Spring 2018 Virtual LEAD Marketing Conference:














After Listening, Click Here to See All the Recordings from Our April
LEAD Marketing Conference
DIGITAL SOLUTIONS
Artificial Intelligence
Brings Agnosticism to
Growth Mapping in the
CPG World  

by Vinit Doshi

Looking for sustainable growth opportunities in mature markets for CPG products can feel like a Herculean task. There are too few resources against too many opportunities.

In recent years, however, more manufacturers and retailers have turned to Growth Mapping to increase market share and revenue. They are identifying profitable growth spaces, then developing competitively advantageous brand positioning and product offerings...

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