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Get Ready for Prime Day 2018
Prime Day is less than three months away. Last year,
Amazon extended the deal day from 24 to 30 hours and,
assuming they'll follow the same schedule, Prime Day
2018 will likely begin at 6 p.m. PT on Monday, July 9,
running to the final minute of Tuesday, July 10. But
since Amazon hasn't officially announced a date yet, we
wouldn't be surprised if they expanded the event even
more this year – Prime Day 2017 was such a huge hit
that there's no doubt the demand is there.

It's never too soon to start prepping for Prime Day...
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STU WEBINAR
MARKET WATCH
How CPG Brands Are Budgeting and
Organizing around E-Commerce

Profitero's SVP Strategy and Insights Keith Anderson reveals the findings of their annual survey into how CPG companies are budgeting and organizing for the online channel; see these results and get an exclusive peek into what CPGs are doing to win online.

Click on the screen below to view this session from a recent virtual LEAD Marketing Conference and find out:

  • Which eCommerce KPIs are considered most critical by 200 CPGs – and how these have changed year over year;
  • Their top organizational priorities and eCommerce challenges;
  • How the most successful eCommerce heads are budgeting and organizing around Amazon.














After Listening, Click Here to See All the Recordings from Our November
LEAD Marketing Conference
PROMOTIONS
Finding Digital
Success with a
Consumer-First
Strategy

By Marc Mathies

With demands of an increasingly mobile and extremely personalized world in full effect, brands and marketers are tasked with meeting these expectations head-on with a consumer-first approach. Unwavering, however, in this digital era, and to marketers’ benefit, is the consumer desire for coupons...
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